Wheat & Water

Wheat & Water specializes in wood-fired pizza, shared plates, healthy salads and charcuterie. Featuring a variety of beer from local and national breweries, wines ranging from California and Europe and a cocktail list of originals and our favorite classics. Perfect for lunch, dinner, happy hour and late night.

So Much Wasted Beer (R.I.P.)

In an advertisement for Koenig Pilsener, this man ponders "das koenig der biere", which loosely translates to "how many Koenig bottle caps can I fit in the trunk of this Porsche?"

In an advertisement for Koenig Pilsener, this man ponders "das koenig der biere", which loosely translates to "how many Koenig bottle caps can I fit in the trunk of this Porsche?"

Allow me to poor a little beer out for beer. CORRECTION: There's already been a large quantity of beer lost, so I'll drink this beer while I write instead.

In Berlin, German, thieves broke into a store and stole 1200 beers. CORRECTION: The thieves stole 1200 Koenig Pilsener bottles of beer. CORRECTION: The thieves stole 1200 bottle caps and left the bottles of beer behind. Though it was left unreported, the aftermath resulting in the stankiest morning clean up since the ice cream refrigerator compressor disaster of 2009.*

Police have no leads, but by the number of bottle caps removed, they believe more than one person was involved. Marc Baron, a Koenig Brewery spokesman, said "...we will now watch for someone who sends in an unusually high number of caps." What are the "prizes" that someone receives for the bottle caps? Bose speakers and Black & Decker cordless drills.

CORRECTION: The real crime here was committed by the Koenig marketing team with such a sad rewards program.

Link: Thieves steal 1,200 beer bottle caps, leave the beer behind

* In my thorough reported, I wasn't actually able to prove if that ever happened.

2017 | Wheat & Water | Neptune Restaurant Group LLC